Bob Costabile
Bob Costabile
Chief Creative Officer

Before joining Bigbuzz, Bob began his career in his hometown of Boston. He was hired the day he graduated from college by the most prominent advertising agency in Boston, Hill Holliday. In his first year, he quickly established himself as an effective creative force. In fact, he won the prestigious “Advertising Rookie of the Year” award.

With a desire to do more, Bob’s next stop was Madison Avenue and one of the oldest and most respected advertising agencies in the country, Young & Rubicam. During his 10 years at Y&R, Bob created an impressive body of work for clients such as AT&T, Citibank, Campbell’s Soup, and Kentucky Fried Chicken. His campaigns caught the attention of people in Washington, and he was asked to create commercials for George W. Bush’s presidential campaign.

Bob has won countless industry awards and has been quoted in Advertising Age, Adweek, Art Direction, and many other trade publications. He has served as a judge for the Clio Awards, as well as The Boston, Philadelphia, and Los Angeles Ad Club Awards.

  • Q: Where were you born?
    A:

    Boston

  • Q: What did you study in school?
    A:

    Major: Advertising Design.

    Minor: Grain beverages and the human condition.

  • Q: What was your first job?
    A:

    Selling Peanuts at Fenway Park

  • Q: What got you interested in digital marketing?
    A:

    I’m interested in any medium, being able to reach people instantaneously soothes my ADD personality.

  • Q: What’s the best thing about working at Bigbuzz?
    A:

    Every day I get to do what I love, with people that I don’t hate.

  • Q: What motivates you?
    A:

    Not losing, winning is great but losing kills me.

  • Q: What’s your brand/what are you known for?
    A:

    Being the voice of a generation. 

  • Q: What’s something surprising to know about you?
    A:

    I started shaving my head before Michael Jordan made it fashionable.

  • Q: What’s your favorite social platform?
    A:

    What’s a social Platform?

  • Q: What do you do when you’re not working?
    A:

    Cooking, if I wasn’t a gifted Creative Director, I would be a chef, or maybe not.

    I also, paint, not houses, canvases.